{
  "tags": [
    "Marketing & Sales",
    "Marketing",
    "Sales & Selling"
  ],
  "chapters": [],
  "title": "The Real Mad Men of Selling",
  "subtitle": "The Best of J. Douglas Edwards",
  "authors": [
    "J. Douglas Edwards"
  ],
  "narrators": [
    "J. Douglas Edwards"
  ],
  "series": [],
  "genres": [
    "Business & Careers"
  ],
  "publishedYear": "2018",
  "publishedDate": null,
  "publisher": "Made for Success",
  "description": "<p>J. Douglas Edwards is the man who first introduced Tom Hopkins to professional selling. He was <i>the </i>sales trainer of the 1950s, 1960s, and 1970s. He trained over 200,000 salespeople a year for over 20 years. Hired by corporations around the world, Mr. Edwards began a crusade to change the image of the stereotypical salesperson that Tom Hopkins carries forward today. </p> <p>In <i>The Real Mad Men of Sales</i>, you'll learn:</p> <ul> <li>Assumptive tie-down test closes that let you know if they're moving toward the sale or not</li> <li>How to properly handle a situation where there is a time lag with no way to close the product sale on the first visit</li> <li>The power of written instructions in sales</li> <li>Seven advanced closing strategies</li> <li>Strategies for enlisting the aid of others in the final close</li> <li>The most powerful single closing method used by top pros around the world</li> <li>How to get the approval when you hear, \"I need to talk it over with...\"</li> </ul>",
  "isbn": null,
  "asin": "B07HPBBG7R",
  "language": "English",
  "explicit": false,
  "abridged": false
}